Jo, I created my LinkedIn Company page years ago but now I can't remember how to log into it!

Here's some help for David to find his Company's LinkedIn page - trust me, he's not alone!

How do I find my LinkedIn Company page?

First of all you need to be logged into your personal LinkedIn profile.

If you are the person who created the LinkedIn Company page, then you will automatically be granted admin rights.

Type the name of your business into the search bar at the top of the page.

how do i find my linkedin company page Continue reading

So you can't get into your LinkedIn Company page for some reason and decide that you want to start again. However, it's not that easy!

You can only delete a LinkedIn Company page by asking customer support team and then only if:

  • you're an assigned Company Page administrator, and
  • you have fewer than 5 employees affiliated with the page.

LinkedIn tells us that Company Pages are owned by all the employees. Continue reading

Lollipop Local are looking to employ an apprentice and we've just started looking through some of the resumes with a view to starting the interview process.

What we wanted was a minimum of Grade A at GCSE in English.

We had no idea just how hard it was going to be to get candidates who could meet this requirement and had started to become quite despondent.

In our business, it is critical that whoever is composing tweets or Facebook status updates or writing blog posts for either our business or our clients has good English skills.

And then I spoke to a friend who is a teacher.

GCSE English Results marked down in 2012

She told me about a problem in 2012 with English GCSE exam papers being marked down, resulting in claims by head teachers at the time that tens of thousands of teenagers had been affected.

The knock on is that in 2014 seems to be that there are fewer teenagers who can boast an A at GCSE English but also far fewer English A level candidates than previously.

"facebook-like-button"My lovely friend Wayne from horkan.com has the answer to something that was asked recently on one of our Facebook training workshops.

What happens if I like everything that Facebook puts in front of me?

He said:

I ran this experiment two years ago where I liked everything until I filled up all my like categories.

5,000 per category, just like the "artificial" friends limitation.

At the time, and as I predicted, it unbalanced the targeted marketing algorithms to the point that it didn't know what to try and sell me.

Spamming me with completely randomised junk. Effectively I had achieved sales anonymity.

Continue reading

Whilst we were on our summer break, we purchased The Guardian one day in Waitrose.

Well, strictly speaking, we didn't because it was free if you spent a certain amount of money.

But we were on holiday and we don't normally have time to sit and read the newspaper from cover to cover as we did that day, lounging on the sofa with a cup of tea and a ginger biscuit.

Relaxing with not a computer in sight.

In one of the sections, there was a piece by Pete Cashmore about the Union Street Guesthouse.

Now, for those of you who don't know, the Union Street Guesthouse decided to do some reputation management control. Their strategy was to add a penalty charge of $500 to the bill of anyone who left a bad review.

This had an effect they perhaps might not have intended.

The news got out and so the reviews rolled in thick and fast on free review sites like Yelp

Jon and I had a lot of fun giggling at references, amongst other things, to genitalia mysteriously vanishing during the night of one guest's stay.

A few weeks on, whilst the hotel may still be smarting from some of the press, Local expert Mike Blumenthal reports that hits and links to their website have gone through the roof. So, what should they do now to make the most of the publicity but regain their reputation?

Read Mike's advice here.